Guides

Playbooks on getting found, and paying to be found, inside AI assistants. Written from campaigns we run.

News

ChatGPT Ads are now self-serve in Europe: what EU businesses need to know

Playbook

How to launch your first ChatGPT Ads campaign

Playbook

How to get your business recommended by ChatGPT

Explainer

GEO vs SEO: what changes when customers ask AI instead of Google

Tracking

How to track leads that come from AI assistants

Industry guide

AI visibility for clinics: what patients see when they ask

Compliance

Running AI ads in regulated verticals: what's allowed

Comparison

Copilot ads vs Google Search ads: where your budget works harder

Playbook

How to run your own AI visibility audit in 2 hours

Industry guide

AI search for iGaming affiliates: protecting traffic as answers replace links